Close the Value Gap before you sell.
I help manufacturing, construction/trades, and B2B service owners build transferable value, reduce buyer discounts, and evaluate
bolt-on acquisitions that can accelerate a premium exit.
No cost. No pitch. Confidential.

I found Gerald to be a person of high integrity. I would not hesitate to recommend him to any business owner who wants to increase valuation before an exit.
Michael T., Colorado ⭐⭐⭐⭐⭐
Gerald Meunier, founder of Exit Authority, business exit advisor for owners of $1M–$20M companies.
Most exits get discounted long before the deal.
If you’re planning to exit in the next 2–5 years, the question isn’t “what’s my business worth?”
It’s what will buyers discount—and what can we fix before they do?
Typical buyer discounts we see:
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Revenue concentration and fragile demand
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Owner dependency / key-person risk
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Financial reporting that doesn’t hold up in diligence
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Margin and operations volatility
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Lack of repeatable, provable growth
You’re a fit if…
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You want a premium sale outcome, not just “a sale.”
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The business still runs through you more than you’d like.
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You’re open to disciplined growth—including bolt-on acquisitions
Manufacturing • construction/trades • industrial services • B2B services
Close buyer discounts. Build transferable value.
Exit Authority helps owners build a business that buyers can trust—and pay up for. We focus on the few moves that matter most to valuation, and sequence them so you’re not wasting time on “nice-to-fix.”
What you get from our work:
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Clear value gap: where you are vs. where you need to be
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A prioritized “buyer discount” plan: what to fix first
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Stronger diligence readiness: clean story + clean numbers
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Bolt-on acquisition path: thesis + target criteria + funding constraints + integration readiness (so bolt-ons add value, not risk).
A 30-minute checkpoint—built around buyer logic.
You’ll leave with clarity on what’s holding back your valuation—and the few moves buyers will pay for.
We’ll cover:
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Your exit timeline and what “good timing” looks like for you
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The likely buyer discounts affecting your multiple
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Whether bolt-on acquisitions help—or create avoidable risk
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The few next steps most likely to increase enterprise value
No slides. No pitch. Just a candid, numbers-driven conversation.
Founder-led. Hands-on. Built for real owners.
You work directly with Gerald Meunier—an operator with decades of experience across ownership, exits, business brokerage leadership, and M&A execution.
Why owners choose Exit Authority:
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Owner-operator credibility: built and exited multiple businesses
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M&A execution + financing fluency: not just strategy—practical deal realities
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Buyer-first focus: reduce the discounts that quietly destroy outcomes
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Bolt-ons with discipline: acquisitions only when they strengthen the exit
I’m not a broker looking for a listing. I’m a growth-and-exit advisor focused on closing the value gap before you sell.
The Exit Multiplier™ Methodology
A clear path from “owner-dependent” to “buyer-ready.”
Phase 1 — Value Gap Analysis & Strategic Roadmap (Months 1–3)
Identify buyer discounts, quantify priorities, and set a sequenced plan.
Phase 2 — Operational Value-Building (Months 1–12)
Remove the biggest discounts: reporting clarity, team depth, predictability, and repeatable growth.
Phase 3 — Strategic M&A Execution (Months 6–24)
bolt-ons are part of the methodology when the platform is ready, with financing discipline and integration standards built in.
Phase 4 — Premium Exit Positioning (Months 18–24)
Go to market buyer-ready, diligence-proof, and positioned to negotiate.
We sequence improvements the way buyers evaluate value, and we use bolt-ons as the accelerator when the platform is ready.
What owners value most

I was working 60+ hours a week and wanted to retire. After listing my business and getting low offers and then no offers, I had to do something different.
Gerald clarified my value gap with a roadmap to the value I needed,
prioritized what to fix, cleaned up reporting, and completed a targeted acquisition that added new capabilities and a healthier customer mix.
After that, buyers came back looking at a stronger, more desirable platform — not a tired legacy operation.
Michael T., Colorado ⭐⭐⭐⭐⭐
Clients consistently tell me they value:
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A clear, numbers-driven view of their exit options
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Straight talk about what buyers will discount—and what to fix first
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A plan that is executable (not a “deck”)
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Discipline around acquisitions—when to use them and when not to
Prefer to start by reading?
Get the 2026 Exit Authority Report: the key trends driving strategic acquisition opportunities—and what owners should do now to protect and multiply exit value.
3 Simple Steps
Step 1:
Book the Readiness Call
No cost. No pitch. Confidential.
Step 2:
Reduce Buyer Discounts.
Build a Buyer-Ready Platform.
Diagnostic or 10-Day Sprint
Then
Value-Building Sprints
Step 3:
Execute Bolt-Ons to Move Up the Valuation Ladder
So Acquisitions Increase Buyer Confidence (Instead of Creating Integration Risk
Not “deal chasing.” Platform building with disciplined underwriting, financing, and integration standards.
FAQ
Do you sell businesses or take commissions?
No. I’m not a broker. My role is to increase enterprise value and reduce buyer discounts before you sell.
What if I’m not sure I want to exit in 2–5 years?
That’s common. The Readiness Call clarifies timing, options, and what’s realistic.
Do I need acquisitions for this to work?
No. Bolt-ons are optional—and only pursued when they improve the exit outcome.
Will you work with my CPA/attorney/wealth adviser?
Yes. I collaborate with your existing advisors so the work holds up financially, legally, and personally.
What happens after the call?
If it’s a fit, you’ll get a recommended starting point and next steps—no pressure.
Ready to talk about your exit?
Book a confidential 30-minute call to clarify your value gap, the buyer discounts holding back your multiple, and whether disciplined bolt-ons fit your situation.
No cost. No pitch. Confidential.
